Category: Entrepreneurship

4 Big Steps to Take to Get Paid to Speak

Earlier this week I announced that I’d be traveling to Deep Creek Lake, MD to speak about social media and branding at Garrett College for the Power of Possibility Spring Summit. I’m incredibly excited for this opportunity because I hear there will be some AMAZING entrepreneurs in attendance who are doing big things in organic […]

How to Earn INSTANT Loyalty from Your
Customers

This week we’re going to learn an incredibly valuable (and proven) way to convert your new customers into INSTANT fans and brand ambassadors. BONUS: Using this simple trick will not only turn new purchasers into longtime loyalists; it will spark some great user-generated social media content (Because who doesn’t love free PR?) Oh yeah, it’s […]

Why You Want People To Dislike Your Brand

Yes, you read that right. No, it isn’t some catchy title designed to lure you in only to then tell you that actually, yes, you want everyone to love your brand. I mean it when I say it—you genuinely want some people to have adverse opinions about your brand. Alright, let me rephrase that. Of […]