Last week, my good friend Tim Foley published his first article on LinkedIn. (Woo Hoo! Go, Tim!) Prior to publishing his article, he reached out to ask me for some advice on posting. In rapid-fire succession, I quickly texted him the top 6 tips that have helped me use the LinkedIn publishing platform to grow […]
I started last Saturday morning like I do most—I drifted in and out of sleep until finally, half-awake, I grabbed my phone and logged into Facebook. (Don’t judge me.) As I opened the app, I was immediately bombarded by a video of a pregnant giraffe walking in circles with two hooves hanging out of her. […]
Last week, I wrote an article about how to communicate effectively with graphic designers to ensure you are happy with the quality of the work. After publishing the piece, I had a reader reach out and ask a great question: “How do you know when it is time to rebrand?” I thought it was a great […]
Recently, I needed some design work done for my brand. Under a tight timeline and with many of my go-to designers busy, I headed to 99designs. I scoured the site, found a portfolio I absolutely loved, then contacted the designer and sent over some quick examples of work I liked and my requirements for project […]
As a professional marketer, I’m often hired to develop strategies for my clients. Given my profession, what I’m about to say may sound a bit jarring. Strategizing may actually be stopping you. I know, it sounds intense, but I’m going to share a story from my own business to illustrate what I mean when I […]
